http://www.fitky.org/
The Epidemic
63% of Kentucky adults are obese or overweight. (CDC BRFSS, 2002)
24% of non-Hispanic white adults, 39% of non-Hispanic black adults, and 20% of Hispanic adults in Kentucky are obese. (CDC BRFSS, 2002)
30% of Kentucky high school students are overweight or at risk of becoming overweight. (CDC YRBSS, 2003)
35% of low-income children between two and five years of age in Kentucky are overweight or at risk of becoming overweight. (CDC PedNSS, 2002)
The obesity rate among Kentucky adults doubled between 1990 and 2002. (CDC BRFSS, 1990, 2002)
Program Priorities
The Obesity Prevention Grant Steering Committee has begun work to organize the state process of developing a plan even as new members are being recruited. The plan will follow the best practices identified by CDC’s Division of Nutrition and Physical Activity and other experts and will take advantage of the many resources already existing in communities throughout Kentucky. Cities that have their own health initiatives are being identified, and the obesity program is networking with them.
The overarching goal of the state nutrition and physical activity program is to transform the way agencies and organizations throughout Kentucky collaborate to reduce obesity and other chronic diseases.
Partners
American Heart Association
Commonwealth Health, Bowling Green
Fit Louisville
Kentucky Association of County Officials
Kentucky Association of Health Department Administrators
Kentucky Cardiovascular Health Coalition
Kentucky Department of Education
Kentucky Department of Agriculture
Kentucky Diabetes Network
Kentucky Public Health Association
Lexington Fayette County Health Department
Southeast Dairy Council
United Auto Workers, Ford
University of Kentucky Extension Office
University of Kentucky Prevention Research Center
University of South Florida Prevention Research Center
University of Kentucky Rural Health, Hazard
Recent Accomplishments and Products
“Tweens” is a pilot social marketing initiative targeting behavior change in children between the ages of nine and 13. Six behaviors have been identified as priorities for change:
More physical activity in schools
More physical activity in community settings
More parental involvement in their children’s health
Less consumption of sweetened beverages
Smaller food portion sizes
More breakfast eating
“Loving Support” breast-feeding media campaign (with Kentucky Department of Public Health’s Nutrition Services Branch)
Upcoming Events and Products
A State Physical Activity, Nutrition, and Obesity Prevention Plan in which partners across the state take responsibility for specific target populations or activities.
A logic model for the obesity prevention program.
Implementation of “Tweens,” a social marketing intervention targeting changes in behaviors related to nutrition and physical activity among children between the ages of 9 and 13.
Implementation of the “5 A Day Power Play” in elementary schools.
Project Period: 2003–2008
Year First Funded: 2003
Funding Stage: Capacity Building
Contact Person:
Wendy Carlin, MS, RD, LD
Program Coordinator
Kentucky Department of Public Health
Telephone: 502-564-7996, ext. 3748
E-mail:
wendy.carlin@ky.gov
Web site:
http://www.fitky.org/*
Data Sources
CDC BRFSS — CDC’s Behavioral Risk Factor Surveillance System
CDC PedNSS — CDC’s Pediatric Nutrition Surveillance System
CDC YRBSS — CDC’s Youth Risk Behavior Surveillance System
http://www.cdc.gov/nccdphp/dnpa/obes...s/kentucky.htm